Breaking News: Banzai Acquires Vidello, Boosting TTM Revenue by 59% to $17.3M and Adding $2.3M in EBITDA!
Description:
Banzai to Expand Portfolio with Vidello: Next-Generation Video Creation, Editing, and Marketing Suite Expected to add $6.5M in Revenue and $2.3M in EBITDA for the TTM Through September 30, 2024 SEATTLE, Dec. 20, 2024 (GLOBE NEWSWIRE) — Banzai International, Inc. (NASDAQ: BNZI) (“Banzai” or the “Company”), a leading marketing technology company that provides essential marketing and sales solutions, today announced that it has signed a definitive agreement to acquire Vidello, a technology provider of video hosting and marketing suite solutions for businesses. The acquisition is expected to grow revenue by $6.5M and increase EBITDA by $2.3M for the twelve-month period ended September 30, 2024 on a pro-forma basis.
Banzai Acquires Vidello: A Game-Changer in Marketing Technology
In the fast-paced world of marketing technology, staying ahead of the curve is vital for companies looking to expand their reach and engage with customers effectively. Banzai International, Inc., a trailblazer in marketing and sales solutions, has made a strategic move that is set to significantly impact its bottom line.
By acquiring Vidello, a technology provider known for its innovative video hosting and marketing suite solutions, Banzai is solidifying its position as a leader in the industry. The move is expected to not only boost the Company’s total revenue by 59% to $17.3M but also add $2.3M in EBITDA, highlighting the financial benefits of this venture.
With Vidello’s next-generation video creation, editing, and marketing tools now part of Banzai’s expanding portfolio, businesses can look forward to enhanced capabilities in reaching their target audiences. The seamless integration of Vidello’s offerings into Banzai’s existing suite of services is poised to revolutionize how companies approach video marketing, opening up new possibilities for engagement and growth.
As Banzai continues to innovate and adapt to the evolving landscape of marketing technology, this acquisition marks a significant step forward in its mission to empower businesses with the tools they need to succeed in a competitive market.
How will this affect me?
As an individual, the acquisition of Vidello by Banzai may not have a direct impact on you. However, if you are a business owner or marketer who uses video as part of your marketing strategy, this development could offer you access to cutting-edge tools and technologies that can help enhance your video content and reach a wider audience.
By leveraging the resources and expertise of both Banzai and Vidello, you may be able to create more engaging and impactful video campaigns, ultimately driving better results for your business. Stay tuned for updates on how this acquisition could benefit you and your marketing efforts.
How will this affect the world?
The acquisition of Vidello by Banzai is set to have a ripple effect in the world of marketing technology. By combining forces, these two industry leaders are poised to introduce innovative solutions that can shape the future of video marketing for businesses around the globe.
As companies embrace these advanced tools and technologies, we can expect to see a shift in how brands communicate with their audiences through video content. This could lead to more creative, personalized, and immersive experiences for consumers, ultimately transforming the way businesses engage with their customers on a global scale.
Conclusion:
In conclusion, the acquisition of Vidello by Banzai represents a significant milestone in the world of marketing technology. With the potential to boost revenue and EBITDA, as well as enhance video marketing capabilities, this strategic move highlights the commitment of both companies to driving innovation and growth in the industry.
As businesses and marketers look to leverage the benefits of this acquisition, we can expect to see a shift towards more dynamic and engaging video content that resonates with audiences worldwide. Keep an eye on how this partnership unfolds and the exciting possibilities it holds for the future of marketing technology.
