Breaking News: Outbrain Shareholders Approve Teads Acquisition!
New York, Dec. 05, 2024 (GLOBE NEWSWIRE) —
Outbrain Inc. (NASDAQ: OB) (“Outbrain”), a leading technology platform that drives business results by engaging people across the Open Internet, announced today that, at its special meeting of shareholders (the “Special Meeting”) held earlier today, Outbrain shareholders voted to approve the issuance of 35 million shares of common stock and 10.5 million Series A Convertible Preferred Shares, which are convertible into common stock, in connection with the acquisition of Teads S.A. (the “Share Issuance Proposal”). The transaction remains subject to customary closing conditions, including regulatory approvals, and is expected to close during the first quarter of 2025.
What does this mean for me?
The approval of the acquisition of Teads by Outbrain will likely have a significant impact on the digital advertising industry. As Outbrain is known for its content recommendation services, the integration of Teads’ video advertising technology will allow Outbrain to offer a more comprehensive advertising solution to its clients. This could result in more targeted and engaging advertising campaigns reaching consumers, potentially leading to higher conversion rates for businesses.
What does this mean for the world?
The acquisition of Teads by Outbrain could signal a shift in the landscape of digital advertising, as two major players in the industry come together to offer a more diverse range of advertising solutions. This could lead to increased competition among other advertising platforms, ultimately benefiting businesses and consumers by spurring innovation and driving more effective advertising strategies.
Conclusion
In conclusion, the approval of the acquisition of Teads by Outbrain marks a significant milestone in the digital advertising industry. This consolidation of resources and technology is likely to result in a more robust and competitive advertising ecosystem, benefiting businesses and consumers alike.
